Category Archives: Entrepreneurship & Business

Why You’ll Find Your True Happiness as an Entrepreneur in the Most Unlikely of Places

Entrepreneur Happiness

by Lauren Lambie I travel not to go anywhere, but to go. I travel for travel’s sake. The great affair is to move. – Robert Louis Stevenson I read this quote the other day and it reminded me about a little known and quirky fact about myself. You see, I love airports. Much to the…

The Highs, Lows, and Uh Ohs of Creating an Intimate National Tour by @VRFreeney

Photo Credit: Derek K. Miller via Compfight cc

by Vernetta R. Freeney | Featured Contributor In the previous 6 months, we discussed creating, planning and executing an intimate national tour. Now we’re going to venture into exploring the benefits and results your business will reap from creating one. The journey to pull off a successful tour is not one without missteps and frustration. But…

3 Critical Skills for Entrepreneurial Success by @artistsedge

Photo Credit: NEC Corporation of America via Compfight cc

by Debra Russell | Featured Contributor In my 13+ years of business coaching, I’ve worked with entrepreneurs and small business owners from many industries, though my specialty is in the Arts & Entertainment industry. As a result, I’ve come to 2 conclusions: Not all people are cut out to be entrepreneurs / business owners Talent…

Starting A Business Is Just Like Motherhood by @companyofwomen

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by Anne Day | Featured Contributor More and more women are starting their own business, and while their reasons may vary, much is to do with gaining control over their lives, seeking a flexible lifestyle so they are better able to meet the demands of family and work. Actually, in many ways, starting a business…

How Strong is Your Trademark? by @KelleyKeller

by Kelley Keller | Featured Contributor A trademark is a valuable business asset that you need to protect, but did you know that you can only legally protect a trademark if it’s distinctive? For example, if your business or product name isn’t distinctive and protected by a trademark that has been correctly filed with the…

Why Women Must Own It: Communicating Confidence in the Boardroom and Beyond by @wsrapport

SOI-SBW

by Karima Mariama-Arthur | Featured Contributor In business, communicating confidence is currency—it’s quantifiable and can translate huge dividends for those willing to brandish a little bit of old-fashion moxie. Now, while this notion has traditionally worked for men, it hasn’t always been such a sure bet for women. In a recent Bloomberg interview, BBC World…

What Awards Program is Right for your Brand? by @PTPASharon

The "Seal" of Approval

by Sharon Vinderine | Featured Contributor Consumers are constantly in the market for new products, and faced with so many options, the decision making process is somewhat daunting as many are confused as to where they should begin their search. They don’t want to risk making a bad purchase, wasting their money and having to…

Confessions of an Entrepreneur with a “Designer Lifestyle” by @DIYMFA

Portable "office" in a tote bag.

by Gabriela Pereira | Featured Contributor By all accounts, I’m living the “designer lifestyle.” I run an online business and have the flexibility to fit my work schedule around my  life. Forget about packing a suitcase, most days I run my whole business out of my purse. And as a mom who squeezes her work hours…

Starting A Business To Do What You Love? Why You Could End Up Hating It

My first cookbook is full of nostalgia

by Rachel McDermott | Featured Contributor I have always loved cooking. I remember spending hours pouring over a Boys & Girls cookbook. I still have it, actually. My Mom taught me how to make oatmeal when I was 9 ½, I learned to do it just like she did—without measuring anything. I learned the concept…

How to Go Into Therapy to Create Better Copy by @davincidiva

Marketing Therapy Cartoon by Lisa Rothstein

Lisa Rothstein | Featured Contributor When I was a copywriter and creative director on Madison Avenue, working on everything from software (IBM) to underwear (Hanes) it was hard sometimes to be creative and eloquent on deadline. But creating compelling copy for your own business, especially when the product is YOU or your services, can be…