Whether you choose to call it a livecast, live webcast, or live stream, broadcasting live over the Internet is the hot marketing strategy of 2013. In the past year we’ve seen a number of high-level, female coaches using a live launch in their marketing strategy. So, what is it and why is it so great?
I had this wonderful idea. Immediately my mind was flooded with thoughts of terms that I didn’t understand. Terms like: Safety testing, manufacturing, factoring, licensing, outsourcing, patents, provisional patent, and the list goes on and on. Immediately I started to think, ” I have no idea how to do this.” And that was almost the end. But I recognized this little voice from times past. It was a slight touch of self doubt. Filled with “what if, I don’t know how, that’s too much money” and every other defeating phrase that many entrepreneurs battle from time to time.
People always ask me “How do you come up with all of your ideas?” Or “How the heck does your brain work?” I’m not sure but I can layout some common scenarios to shed light on the why and how. One of the hardest aspects of entrepreneurship is maintaining a positive attitude.
by Ellen Cagnassola| Featured Contributor 1. Identify Niche You can have a million ideas but if there isn’t a niche, it will never fly. It requires research and insightful observation. The Internet is the best way to find the most up to date real time information about any product in the world. A funny product…
