by Ann Vertel, Ph.D.
If you want to be a successful entrepreneur, your self-esteem is irrelevant.
Your self-confidence; well that’s another matter. Since people tend to use them interchangeably, let’s distinguish the two.
Self-esteem is your perception of your personal worth. “Do I deserve it?”
Self-confidence is your perception of your ability to do something. “Can I do it?”
Self-esteem is built, or not built, by your past experiences and the lack of it keeps the therapists in business. Self-esteem is the culmination of what you’ve been taught to think about yourself.
Self confidence, on the other hand, is built entirely by you every time you take a deliberate action that moves you in the direction of your goals.
The more you do something, the more you believe you can do it. Remember those initial days with your new driver’s license or your first day in a new school?
The cool thing about self-confidence is that you can deliberately and methodically grow it.
And the other cool thing about self-confidence is that, because the only way to grow it is through action, you also get to see tangible results. So even when you cross the finish line you may still have low self esteem, but your self-confidence and your belief if your abilities will be sky high.
Self-esteem is not necessary for success. Self-confidence is.
So don’t worry too much about whether or not you deserve to be successful – of course you do. Leave the “am I worth it” stuff at the door. You are. No one is going to get hurt because you succeed so just get on with it.
I’ve seen scores of women, who’ve built their self-confidence through targeted and persistent action, actually wind up with higher self esteem. They discover along the way of doing and doing and doing that they are, in fact, absolutely and completely worth it.
No one can work out for you. No one can eat or sleep or meditate for you. And no one can build your self-confidence; only you can do that by choosing a positive attitude and daily action.
You choose your attitude and you choose the action you take, whether it hinders or supports your ultimate goals. You already have the power to gain high self-confidence and the success that comes with it; you just need to keep doing the next, right thing.
Be bold! –Ann
Dr. Ann Vertel is an entrepreneur mindset expert and success psychologist who helps business owners embrace the core competencies of success so they can shatter their limiting beliefs, think bigger and bolder, and transform their lives into a stroke of genius!
After a successful twenty-year career as a Naval Officer, Ann decided she wanted her second career to be one where she made the rules. Her mantra became, “My rules. My hours. My dress code.”
She teaches women to embrace who they really are, profit from their experience, and build highly lucrative online businesses. She believes women should take charge of their financial future in order to create more independence, earn what they’re worth, and have more choice in their lives and the lives of those they love.
Ann is a writer, speaker, trainer, and consultant, and is the leading academic authority on the success factors of online women entrepreneurs.
You can connect with Ann on Facebook, Twitter, LinkedIn, and Pinterest.