Tag: branding tips

How to Create A Great Brand and Step Into The Spotlight by @XLConsultingGro

by Elaine Slatter | Featured Contributor I often get asked, “How do I create a great brand?” There isn’t an easy answer to this question, because successful brands spend a lot of time figuring out how to launch and develop their brand. Uber, Airbnb, Starbucks, Amazon all are fast growing brands worth millions, gazillions or […]

CONTINUE READING How to Create A Great Brand and Step Into The Spotlight by @XLConsultingGro 8 min read

How Could A Mobile App Help Your Business? by @XLConsultingGro

by Elaine Slatter | Featured Contributor If you are a Starbucks lover you know the drill.  You can order your Starbucks coffee and treats via the mobile app and as you arrive at your local store, there is your order waiting for you, no muss, no fuss. The Starbucks mobile app is booming. Starbucks Rewards […]

CONTINUE READING How Could A Mobile App Help Your Business? by @XLConsultingGro 4 min read

Five Things Beyoncé Can Teach You About Branding by @suzanbond

by  Suzan Bond | Featured Contributor You may not be a pop sensation known as Queen B, but you can still learn some valuable branding lessons from the brand brilliance that is Beyoncé. Sure, her last album sold 430,000 copies in the first 24 hours but don’t be daunted–every brand has to start somewhere. 1. […]

CONTINUE READING Five Things Beyoncé Can Teach You About Branding by @suzanbond 8 min read
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