Tag: content ideas

4 Content Marketing Strategies to Adopt in Your Business During COVID-19 by @QuianaDarden

By Guest PostApril 24, 2020 1

by Quiana Darden The content you create is part of a valuable conversation with your audience that builds trust, establishes your industry authority and explains how your products and services can support them. But what do you do when the world is flipped upside down and you’re unsure about how the conversation should go? Many […]

CONTINUE READING 2 min read

Content Marketing During Covid-19 by @lucyrk78

By Lucy Rendler-KaplanApril 15, 2020 1

by Lucy Render-Kaplan | Featured Contributor Social media managers are in an interesting position, navigating through Covid-19. There is much uncertainty on how to post, what to post without coming off as insensitive and finding the right balance between acknowledging the sensitive time we are living through and trying to keep business afloat. While people […]

CONTINUE READING 6 min read

Tools to Help You Find Content That Will Engage Your Readers

By Donna AmosDecember 21, 2018 1

by Donna Amos Successful content marketing involves producing quality content that your readers want to read. If the most well-written piece you could possibly produce doesn’t resonate with your audience, it’s useless. While simply writing on topics relevant to your business niche seems adequate, it is really like shooting in the dark. You need to […]

CONTINUE READING 4 min read

The 3Ns of Blog Content Creation by @weblogbetter

By Kiesha EasleyAugust 22, 2013 2

by Kiesha Easley | Featured Contributor It’s easy to keep a blog flowing with content if you understand the purpose that each post should serve for its readers. There are three goals that a blog should aim for to ensure its readers are getting what they came for. Regardless of niche, a blog should inform, […]

CONTINUE READING 3 min read

How to be a content diva by @JenKaneCo

By Guest PostMay 29, 2013 3

A diva knows that it’s not enough just to sing a song. You need to sell a song — transform it, work it, glue it to the back of your open-mouthed audience’s brain.

Creating good content to market or sell your business is no different.

It’s noisy out there – both online and off. You can’t just push out nice, safe information and education and hope someone notices you.

You need to take your brand over the top and be amazing, irrepressible and powerful.

You need to be a content diva.

Now, to paraphrase the immortal words of Sweet Brown, you may be thinking, “Be a Content Diva? Ain’t nobody got time for that.”

CONTINUE READING 4 min read

How to Wrangle Your Content Gremlins by @JenKaneCo

By Guest PostMarch 14, 2013 3

That’s because our brains are ruled by two rambunctious gremlins – each vying to become the Emperor of the White Space.

One gremlin a writer who comes up with ideas.
One gremlin is an editor who helps those ideas make sense.

The trick to creating good content for your business is to effectively wrangle them both.

CONTINUE READING 5 min read

Content Marketing Boot Camp: 60 Topics in 60 Minutes by @JenKaneCo

By Guest PostFebruary 19, 2013 6

Content is important. It can help ensure online traffic flows to your website, connections get made, products and services get promoted, good public relations is maintained, and clients/customers are landed, (among other things.)

CONTINUE READING 4 min read