There are a lot of fashion brands, and it isn’t easy to stand out and differentiate your brand from others. That’s where effective digital marketing tips and strategy provides better marketing solutions. If done correctly, digital marketing can help you increase sales, build brand awareness, and make your business more successful. It makes your […]
by Donna Amos October always recalls spooky scenes under a bright full moon, black cats leaping out from behind large, misshapen pumpkins, and rickety old houses that seem to come to life only at this time of year. Yes, Halloween is approaching fast and so are many opportunities to leverage it for your business. Here […]
Most businesses start small. Before you can cater to a diverse audience, it is imperative to create a strong local footprint. Don’t forget, all the big brands of today started small, whether it be Apple or Walt Disney. The good news is that in today’s time, it is quite easy to reach a local audience. […]
by Nina Pineda In recent years, there have been many changes in the consumer buying process wherein online research plays a huge role. In one study, researchers found that 94 percent of B2B buyers research online first before they decide on a purchase. Coincidentally, almost 70 of these buyers prefer learning about a brand through […]
 by Ankit Patel Social media marketing is a key element of fruitful marketing and numerous marketers realize the potential for business growth utilizing this platform. It is rapidly becoming the most vital part of effective digital marketing strategies. This platform is ideal for businesses because it requires minimal financial investment and when executed correctly, […]
by Christy Liu In the current period of uncertainty, many businesses need to pivot and leverage the digital space to expand their reach and promote their offerings. With people still practicing self-isolation, digital platforms have been growing in traffic and activity. As a lot of attention is put online, it is important for businesses to […]
 As an entrepreneur, you start with massive amounts of passion and drive at the beginning, it’s all SO exciting! In fact, it’s likely you have or plan to, watch every single program online and podcast on how to build your business. You know what you want! A flexible lifestyle, a business that has an […]
by Quiana Darden The content you create is part of a valuable conversation with your audience that builds trust, establishes your industry authority and explains how your products and services can support them. But what do you do when the world is flipped upside down and you’re unsure about how the conversation should go? Many […]
by Lucy Render-Kaplan | Featured Contributor Social media managers are in an interesting position, navigating through Covid-19. There is much uncertainty on how to post, what to post without coming off as insensitive and finding the right balance between acknowledging the sensitive time we are living through and trying to keep business afloat. While people […]
by Lucy Render-Kaplan | Featured Contributor In an industry where the only constant is evolution, how do you know what to look for when hiring a Marketing Manager? If you were looking for an accountant, you would know to look for someone with accounting skills and who went to school specifically aiming to work in […]
