Tag: Erica Wiley

Lessons on Momentum: 3 Ways to Increase Your Connection & Authority With Your Prospects

By Erica WileyDecember 23, 2013 2

by Erica Wiley We had the pleasure of kicking of the month with one of our clients Maria Andros, the Video Marketing Queen, at her Momentum 2013 event in Hollywood. It was a five star act; Amazing content and some of the brightest talent and professionals. These weren’t people procrastinating on an infinite list […]

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Overcoming the Fear of Disqualifying Yourself

By Erica WileyNovember 19, 2013

by Erica Wiley It’s often a surprise how challenging it is to write your about page or author bio, isn’t it? After all, it’s definitely material you know. How hard can it be to share some information about yourself? And yet, the about page is often the last piece of content a client submits […]

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Get Started With Video Marketing In Under 15 Minutes

By Erica WileyOctober 21, 2013

Erica Wiley 187 million people in the US watched 48 billion online content videos in July 2013. The average American spent more than 22 hours watching online video. –COMSCORE, 2013 Video Marketing is all the rage. Entrepreneurs are rushing to start their own internet TV shows and there’s more “how to get rich with video” content then ever before. If you’ve […]

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Go Ahead And Ditch The Business Card, UNLESS You’re Doing This

By Erica WileyAugust 7, 2013 3

by Erica Wiley I was cleaning out my desk drawers this weekend and found boxes of business cards. All the boxes were full, I mean literally no more than 5- 10 cards had been removed. One set of the cards had my previously married name. Another had a special promo on the back. All represented […]

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How to Get Out of Email Thread & Attachment Mayhem

By Erica WileyJuly 13, 2013 1

by Erica Wiley Stop Getting Lost in Email With This Simple Project Management Tool How many times a day do you hunt through your email looking for a communication from your VA or an attachment from a client? When I added up all the wasted time searching in email, well, I did more than […]

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2 Overlooked Questions For Hiring A Website Professional

By Erica WileyJune 24, 2013 1

You ever go to your competitor’s website and they’ve got a brand new design, that’s nicer than yours, and you think ” I can’t let this be” ?

So now you’ve got some fire in your belly, you’re interviewing web designers to bring some magic to your website and your asking all the normal questions… rates, testimonials, timeline. But what if you are missing the 2 most critical questions that could save you time and stress?

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The #1 Thing Missing From Your Website and The Super Quick and Lasting Fix by @profitgeeks

By Guest PostApril 8, 2013 5

We’ve been talking about using your website navigation to lead your visitors through your sales process. If you follow the three previous steps: Intro, Rapport and Education, the Close will come naturally.

On a website, the Close is referred as the Call To Action (CTA.) This is the step where you instruct your website visitor what to do next to work with you. This usually includes opt-ins, contact forms, phone numbers and buys now buttons.

If your prospect is still on your site, that’s great news! She wants more information from you. However, most of your website hits are first time visitors and will rarely initiate direct contact, such as calling or completing a purchase.

CONTINUE READING 4 min read