Tag: etsy

Making repeat clients of your Etsy customers

by Laura McLoughlin  Have you ever read the description for Etsy on Google? The site offers to connect customers with someone who put their heart and soul into making something special. It might be another eCommerce site, but it is one where there is an emphasis on the craftsperson who has spent time producing something […]

CONTINUE READING Making repeat clients of your Etsy customers 7 min read

Three Online Stores Entrepreneurs at Every Level Can Utilize by @rebeccacclark

by Rebecca Clark The Internet has opened a whole host of doors for creators, allowing people to sell crafts, art, clothing, and nearly any other product you can think of online. With the capability to reach a global audience, third-party online marketplaces make it so much easier to for entrepreneurs to get their products out […]

CONTINUE READING Three Online Stores Entrepreneurs at Every Level Can Utilize by @rebeccacclark 4 min read

10 Business-Boosting Goals for Your Etsy Shop by @_LisaJacobs_

by Lisa Jacobs | Featured Contributor Here are ten business-boosting goals to try out on your Etsy shop to make this your best-selling year yet. Goal #1: Build a mailing list. If you don’t already have an email host, I highly recommend Mail Chimp (sign up for free) or google “email marketing services” for a longer […]

CONTINUE READING 10 Business-Boosting Goals for Your Etsy Shop by @_LisaJacobs_ 8 min read

Opening New Doors on Etsy by Rheney Williams

by Rheney Williams I have been making things with my hands since I was a little girl and I can’t tell you how many times I’ve heard someone say something like: ‘This is great – you should totally sell these!’ For my crafty sisters out there, you know how thrilling it is to have someone […]

CONTINUE READING Opening New Doors on Etsy by Rheney Williams 4 min read

Five Tips for Building Your Brand by @marshmueller

There’s a special place in my heart for entrepreneurs with indie craft businesses. Not just because I’m one of them, but they tend to be incredibly creative and artistic individuals.

I am lucky enough to have actual-on-the-day-job experience in buying, merchandising and branding for a national retailer to help me through the mucky, scary elements of running a business. But I’ve encountered countless artists who, instead of mastering the concept of branding their business and themselves, they run the other way.

CONTINUE READING Five Tips for Building Your Brand by @marshmueller 9 min read

Expert Branding Advice – Increase Etsy Shop Traffic using Social Media by @MysPalmer

Increase Etsy shop traffic via Social media

It’s FREEEEEEEEEEEEE!

(Directly anyway)

Every social site, for the most part, doesn’t charge to open an account and post your updates.

Now, how many people see your posts, eh, perhaps you can pay to increase that.

Social networking is about engagement though.

So, social media does cost us.

We invest time, energy, planning and hire help when it comes to building our social media fans, followers and tweeps.

And authentic engagement can’t be bought.

CONTINUE READING Expert Branding Advice – Increase Etsy Shop Traffic using Social Media by @MysPalmer 7 min read

5 Free Or Low Cost Branding Strategies For Creative Entrepreneurs by @BrandingCoachNY

As creative women in business, the fun part is finding original ways to make these brand experiences memorable for customers. To jumpstart this I like to step outside of the role of entrepreneur and into the role of customer by jotting down the last items I purchased, why I purchased them, and what the experience was like. Was it the gorgeous Pinterest board that led me to those amazing silk pillows on Etsy? Did that nutritionist really just answer my email personally and offer a 20% discount for my first purchase?

CONTINUE READING 5 Free Or Low Cost Branding Strategies For Creative Entrepreneurs by @BrandingCoachNY 7 min read

Simplicity Sells: Choosing a Business Name for Your Etsy Shop by @chronologieVTG

As the Internet expands every day with more and more “content,” marketers have begun to lean toward simplicity of design and wording. Graphic designers are abandoning fancy fonts and glitzy images in favor of large, simple type that’s easy on the eyes, even peaceful and soothing.

These trends are also relevant to business naming.

CONTINUE READING Simplicity Sells: Choosing a Business Name for Your Etsy Shop by @chronologieVTG 5 min read
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