by Deborah Sweeney | Featured Contributor The average person usually doesn’t know much about intellectual property law. They can probably rattle off what a patent is, or what a copyright does, but that’d plumb the depth of their knowledge. And that’s fine – IP law is notoriously complex. The problem is that so many people continue […]
by Deborah Sweeney | Featured Contributor Content marketing is wildly effective. 93% of marketers report using inbound marketing, with blogging listed as a top priority. This widespread adoption of content marketing is wonderful, and I’ve spent the last few years advising small business owners to blog. But, interestingly, some of the biggest concerns they have […]
by Deborah Sweeney | Featured Contributor Few small business owners willingly break the law, but making sure everything you do is completely legal can be tough. You may know what permits and licenses you need, but there are less-obvious ways you could be breaking the law – like in your email marketing. Commercial email is […]
by Kelley Keller | Featured Contributor The decision to start a business is not made lightly. Business owners invest tremendous sums of money, time and energy (à la sweat equity) to get their companies off the ground, and then invest even more to grow them post-launch. One of every business’s most important and valuable assets […]
Running MyCorporation has been one of the most exciting and fulfilling experiences in my life. I love having my own business, being able to watch it grow and develop – it’s like having a third child, minus the screaming and diapers. My experiences with MyCorp are also why I always encourage anyone with a good idea to take the plunge and become an entrepreneur. Unfortunately it isn’t as easy as saying “All right then!” and filing some paperwork – business ownership brings about plenty of apprehension. My encouragement is typically retorted with a quick “Well, what if I get sued?” or a “But what if I never make it off the ground?” These are serious concerns, but there are ways to help beef up the legal protection around yourself, your family, and your assets.