by Melissa Stewart Looking to increase your companies bottom line? Tired of cookie cutter SEO and social media services? Meet Jennifer Horowitz of EcomBuffet and part of the She Owns It Holiday Marketplace! Blessed with an uncanny knack for spotting trends, hidden revenue outlets, and underutilized assets, Jesse’s true passion comes from applying powerful growth […]
by Rachel Cool | Featured Contributor Search engine optimization. Those three words can be daunting to some bloggers, but SEO can actually be your best friend. When you understand how you can use SEO on your blog, you will benefit from more site traffic and a bigger following, both of which can add a lot […]
by Emily Worden | Featured Contributor Hardly anyone uses video as a marketing tool, which is a shame because it’s effective for many reasons. First of all, the video site YouTube (www.youtube.com) is the second most popular search engine. It’s listed right behind Google, which purchased YouTube in 2006 and has heavily promoted the site […]
by Rachel Cool | Featured Contributor One of the biggest thing people struggle with when it comes to blogging is not knowing what to write about. Whether you’re a new blogger or a seasoned poster, we all have days when we feel like the idea well has run dry. The best way to combat this problem […]
by Norma Maxwell | Featured Contributor If you’ve spent any time online in the past year, you’ve most likely visited a website that’s been designed with a popular web design trend called Parallax Scrolling. I see people having their sites redesigned in this way every day, and have several clients who’ve inquired about it in […]
by Kristal Reagan | Featured Contributor SEO can be confusing but it doesn’t need to be. This isn’t all there is to know about SEO and optimizing your site but it’s a good start for those not optimized. Plugins You Need: XML Sitemap All-in-One-SEO Plugin or WordPress SEO by Yoast Page/Post Specific Social Share Buttons […]
by Becky Jorgenson | Featured Contributor How to use your keywords in your blog post Now that your keywords are all figured out- it’s time to get them to work for building traffic. The easiest way to do this is to use it in your blog post. Your blog post content is where google and […]
by Becky Jorgenson | Feature Contributor Learn to use those keywords + additional keywords in that same area to build your authority The keyword that you have chosen doesn’t like to be alone. Finding the one keyword is a great start, but this is just the beginning. You don’t want to over stuff your article […]
Keywords are a must have for your blog content. Finding them, using them and building on them is what I will be focusing on over the next few weeks.
A few things we will be going over
using analytics to find your keyword
finding new keywords
using them in your content and more!
Search engine optimization (SEO) is one of the most underappreciated online arts. As a business owner, it can be daunting to try to navigate Google’s latest algorithm updates and stay on top of best practices when it comes to keeping your brand top-of-mind for consumers.
That doesn’t mean, however, that you can bury your head in the sand and ignore it. With SEO, the positive impact on your bottom line will be tangible, so it’s important to either: A) hire a professional who can execute the strategy for you, or B) make it your business to know some things you can do to maximize your individual efforts with things like link-building.