Tag: story

Why You Need to Use Stories in Your Nonfiction Book by @JaneTabachnick

by Jane Tabachnick | Featured Contributor  Our brains are wired for stories. They can create an emotional connection and are easier to remember than text or facts. Your nonfiction book will be much richer if you include stories in it. You may have a compelling methodology, philosophy or message; the reader will benefit more and […]

CONTINUE READING Why You Need to Use Stories in Your Nonfiction Book by @JaneTabachnick 4 min read

Five Questions to Help You Figure Out Your Business Story by @melissatalago

by Melissa Talago | Featured Contributor   I know a woman whose toddler fell into a swimming pool on a family holiday. Although her child was fine, it gave her the idea to set up a business providing safe holidays for families with babies and toddlers. I know a man who spent his childhood traipsing around […]

CONTINUE READING Five Questions to Help You Figure Out Your Business Story by @melissatalago 7 min read
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