by Angela Moore | Featured Contributor I hate being the bearer of bad news. Really, I do. But this is important. You know how exciting it is to get your website up and start promoting it right? And you probably know that you can track your website traffic and user behavior with Google Analytics (GA). […]
There are all sorts of questions you need to answer to turn your website into a powerful client attraction tool. What can you do to turn visitors into subscribers, fans, and loyal clients? How do you figure out which online tools to use—and which are all hype?
Small business owners are busy folk so let’s focus on the one thing that if you did this alone, would increase your website traffic and sales.
The key to increase website traffic and sales is to design your website navigation to follow the sales process. These are the 4 parts of the sale cycle and they are just as important online as offline: