Author: Tracy Vides

Tracy Vides is a content marketer and social media consultant who works with small businesses and startups to increase their visibility. Although new to the digital marketing scene compared to her illustrious She Owns It counterparts, Tracy has started off well by building a good online reputation for herself. She's now a "serial blogger" with posts featured on Sprout Content, Steamfeed, Soshable and elsewhere. Connect with her on Twitter @TracyVides for a chat any time!

6 Enterprise Ready but Affordable Tools to Sizzle Business Management

by Tracy Vides Here’s a pop quiz: What’s the hardest part while running a business? To get customers? To hire the best talent? To keep cash flow healthy? To manage operations? Answer: All of them. It’s not easy to run a business and manage it. Yet, you’d have to. You have taken the leap. So, […]

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6 Life Lessons You Should Apply in Your Business Strategies

by Tracy Vides Life often teaches us profound things in the most unexpected ways imaginable. A plane crashing into a building teaches us to tighten security at airports. The worst stock market crash of all time teaches us to think twice before taking a loan. A government whistleblower makes software companies tighten their security policies. […]

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How to Transform Your Hobby into an E-commerce Business

by Tracy Vides When does a hobby qualify as a full-fledged, sustainable, and profitable business? Whether you have the next best idea after sliced bread or whether it’s a passionate hobby that you’d like to build a business on, there’s just one criteria: your business has to make money. Period. Too many people get too […]

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5 Marketing Insights Solo Business Owners Miss

by Tracy Vides It’s a hard life for solo business owners. Nothing comes easy and for entrepreneurs who are out on a limb for the first time (or surprisingly, even after multiple attempts), it’s never an easy task to climb the ladder of success. First, there’s the huge barrier called “mental obstacles” that you need […]

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4 Things that Make You a Social Media Regular

by Tracy Vides Sometimes strategies themselves could lay the foundations for disasters waiting to happen; but more often than not, not preparing leads to the same result. It’s fine not to plan for adventures, travel, or even business in some cases. With social media, however, a lack of a roadmap could lead you to wander […]

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