by Elaine Slatter With the second wave of the COVID-19 pandemic firmly with us for at least 3-6 months, then setting SMART business goals for 2021 might be urgent for the survival of your business. S = SPECIFIC goals M = MEASURABLE goals A = ATTAINABLE goals R = RELEVANT goals T = TIME BASED […]
by Laura Gatsos Young The numbers don’t lie. Ninety-two percent of customers read online reviews before buying. Seventy-two percent of consumers say positive client testimonials increase their trust in a business. What’s more? A whopping 88% of consumers trust online testimonials as much as recommendations from friends or family. Great client testimonials are powerful, […]
by Dr. Colleen Batchelder There’s nothing worse than waking up to news of another story of sexism. But, it’s 2020. What else is new? Right? Haven’t we moved past misogyny and out-of-date ideology? As I perused this morning’s news with coffee in hand, I could barely hold the cup or the coffee, as my stomach […]
by Dr. R. Kay Green | Featured Contributor This year, many have transitioned from an office job to a Work From Home (WFH) lifestyle in order to protect themselves from the COVID-19 pandemic. And while there are many benefits to a WFH setup, including no commute and access to your own kitchen, there are also […]
by Starr Hall Now that I am becoming a grandma for the first time, I guess I am expected to spend my days scarfing One-A-Days and rocking gently in my backyard gazebo. Not happening. (Especially since I don’t own a backyard gazebo). I am an entrepreneur, and I have been most of my adult life. […]
by Lori McNeil The moment November hits, social media becomes abuzz with gratitude…. “30 days of gratitude” or “tell 10 people a day something that you are grateful for them.” They have become the norm. This trend continues through Thanksgiving and into the new year. Now, there is nothing inherently wrong with this. In fact, […]
by Elaine Slatter As we are firmly in the second wave of the COVID-19 pandemic all across the world, small businesses are suffering. As a small business owner, during this pandemic do you need to pivot your business to survive? For many bricks and mortar businesses there are often plenty of restrictions. Here are signs […]
by Jennifer O’Callaghan When I was in elementary school, my mom had the habit of replacing the teen soap opera novels on my nightstand with more wholesome reading. They were lighthearted books with an under current of the importance of not worrying how others perceived you, or your unique brand. They usually involved a child […]
by Angela Kambouris Boundaries are to trust like hot water is to a teabag. You cannot make tea if you do not have the fundamentals for it. Likewise, you cannot get a trustworthy relationship if you do not define your own necessities. Boundaries are critical to healthy relationships with partners, friends and even co-workers. So […]
by Ruth Saunders Being an entrepreneur can be all-consuming – there are so many sacrifices you have to make along the way, but your mental health shouldn’t be one of them. We co-wrote ‘Female Entrepreneurs – The Secrets of Their Success’ to help every woman who wants to set up their own entrepreneurial business to […]
