Category: She Owns It

Building and Nurturing Relationships with an Authentic Brand Voice

  by Aleya Harris   As an entrepreneur, you already know relationships are critical to an effective sales strategy. A network of authentic relationships can lead to partnerships that will change the trajectory of your business. Quality relationships with your audience lead to more robust sales, referrals, and a chance to take your business to […]

CONTINUE READING Building and Nurturing Relationships with an Authentic Brand Voice 4 min read

Change Your Mindset, Change Your Life!

by Lauren Durbin   I’ve been there. You studied hard in high school, worked your butt off in college, and paid your dues. You did everything on the proverbial Career Success Checklist and are still being forced to change jobs or even careers. Even though each one of us has heard the saying: “life happens”; […]

CONTINUE READING Change Your Mindset, Change Your Life! 12 min read

When to Ask vs. When to Tell as a Leader by @nextpivotpoint

  Inclusive leaders know when to ask vs. tell. One of the many conundrums of leadership is knowing when to tell versus knowing when to ask an employee to come up with their own idea and/or solution. Leaders are often drug into problem solving situations or idea generation brainstorms and expected to have all the […]

CONTINUE READING When to Ask vs. When to Tell as a Leader by @nextpivotpoint 5 min read

Long-Form Content: Your Secret Weapon for B2B Marketing

  by Jordan Brannon  Long-form content is generally viewed as a more robust approach to marketing content. It’s usually defined as content that is between 1,200 and 1,500 words or more, although some commentators would recognize long-form content with as few as 1,000 words. Ultimately, however, long-form content is about more than a higher word […]

CONTINUE READING Long-Form Content: Your Secret Weapon for B2B Marketing 7 min read

Money and motherhood: 5 lessons from parents to business owners

  When I fell pregnant with Edvin, my finance brain started mapping out all the various plans, budgets, expectations, needs, desires and priorities, and not least of all, the financial STRESS I was expecting. After becoming a mother I was left with a few new financial lessons and habits. But it was only when I […]

CONTINUE READING Money and motherhood: 5 lessons from parents to business owners 9 min read

It’s Your Brand, But You’re NOT The Hero: How to Fix Your Copy

  You’re so excited about your business, story, and achievements that you could talk about them for ages. As a fellow entrepreneur, I get it. As a copywriter, though, I have to be honest: this is harming your brand and alienating your audience! Some examples? “We’re delighted to announce that…” “At [company name], we pride […]

CONTINUE READING It’s Your Brand, But You’re NOT The Hero: How to Fix Your Copy 6 min read

Movement over mindset

by Bevin Farrand  As business owners, we’re inundated with messages about how important mindset is to our success. Especially in the digital entrepreneurship space, personal growth and high performance are front and center in our daily lives. But what if mindset (as it’s currently taught), isn’t necessarily the most powerful tool to keep in your […]

CONTINUE READING Movement over mindset 6 min read

Arming Children with 3 Empowering Principles for Life-Long Confidence & Success

  In 2021, we were allowed roughly 3.6 million opportunities to begin the journey of instilling a confident can-do attitude in our children. Each time a child is born, it becomes our duty, as moms, aunts, sisters, and grandmothers, to ensure that we provide a positive environment that encourages curiosity, communication and growth—but it is […]

CONTINUE READING Arming Children with 3 Empowering Principles for Life-Long Confidence & Success 7 min read

Three Steps to Solopreneur Sanity

  What motivates you to work on your business every morning? Is it getting up at 6 am to meditate, doing your 30 minute HIT class, writing your gratitude journal and blending a superfood smoothie before the sun has even risen? Be honest, is it really?   Jeez Louise; just reading this could leave you […]

CONTINUE READING Three Steps to Solopreneur Sanity 4 min read

3 Biggest Contributions to Good Personal Branding

  Does your business have good personal branding? A common misconception people make is that they think branding is JUST a design. But in reality, it’s more than that.  So what is it then? Personal branding is how you promote yourself and your business (think of it like influencer marketing). It is a combination of […]

CONTINUE READING 3 Biggest Contributions to Good Personal Branding 8 min read
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