Author: Cheryl Bezuidenhout

Hello, my name is Cheryl, and I am a serial entrepreneur. I have owned and operated small businesses, with my husband and partner, since 2003. I have 25+ years as a graphic design professional, have run a photography stock library, art and crafts studio, and more recently, turned my attention to writing. In 2016, I indy-published my creative manifesto. Since completing that project, I have indy-published my first science fiction novel, We Are Mars, released in May 2018. I believe we have the power to learn new things every day and I employ that belief to propel myself forward through everything I set out to do.

How to handle business rejections with style by @WeAreMarsBook

by Cheryl Bezuidenhout | Featured Contributor It’s just business Rejections are part of the business landscape, and as an entrepreneur, you experience them more often than you’d like. They come in all forms – from calls that aren’t returned, job quotes that are not accepted, proposals that are kicked out and, the worst one, unpaid […]

CONTINUE READING How to handle business rejections with style by @WeAreMarsBook 6 min read

‘Fall Back’ successfully. How to beat the productivity-killing effects of the switch to Standard Time by @WeAreMarsBook

by Cheryl Bezuidenhout | Featured Contributor In the Northern Hemisphere, we are fast approaching the end of Daylight Savings Time. On November Fourth, we ‘Fall Back’ again and begin the long haul through the dark hours of winter. This time of the year can be particularly challenging for many people as we try to adapt […]

CONTINUE READING ‘Fall Back’ successfully. How to beat the productivity-killing effects of the switch to Standard Time by @WeAreMarsBook 7 min read

How a bad day can become a good day by @WeAreMarsBook

by Cheryl Bezuidenhout | Featured Contributor Everyone has bad days. From the ancestor who had an unexpected encounter with a sabre-tooth tiger one morning, to the young executive with the flat tire on the freeway, bad days have been derailing humanity since the dawn of time. One thing bad days all have in common, and […]

CONTINUE READING How a bad day can become a good day by @WeAreMarsBook 8 min read

The Marketing Magic of Exhibitions by @WeAreMarsBook

by Cheryl Bezuidenhout | Featured Contributor Everyone’s attended at least ONE exhibition in their lifetime as a visitor. I’ve attended dozens. I love the energy and productive engagement that happens at trade shows. The experience of seeing rows of interesting vendors displaying wonders for me to experience. And I love having it all in one […]

CONTINUE READING The Marketing Magic of Exhibitions by @WeAreMarsBook 9 min read

Create a ‘Manifesto’ for Your Business. Here’s Why. by @WeAreMarsBook

What is a manifesto? The dictionary defines a manifesto as, “A public declaration of policy and aims.” There’s more to the definition that I found that applies to it in a political paradigm, but for the sake of this article and entrepreneurship in general, I’m referring to manifesto in terms of how it applies to […]

CONTINUE READING Create a ‘Manifesto’ for Your Business. Here’s Why. by @WeAreMarsBook 9 min read

Adaptability – Why some entrepreneurs struggle while others fly by @WeAreMarsBook

by Cheryl Bezuidenhout | Featured Contributor   Whether you are a sole proprietor or a larger company with complex layers of responsibility, adaptability is so important to your survival. It is a keystone of your enterprise. Being able to pivot at a moment’s notice is what determines your success. But how does one build adaptability […]

CONTINUE READING Adaptability – Why some entrepreneurs struggle while others fly by @WeAreMarsBook 9 min read
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