A Promise Made… We make promises every day. We promise our landlord we’ll pay the rent at the end of the month. We promise our relatives we’ll visit soon. We promise our kids they can have ice cream if they eat their broccoli. We even promise ourselves a reward if we go to the gym. […]
Author: Pam Georgiana
Dreaming of a Retirement in Business
Dreaming of a Retirement in Business It’s the typical dream of many older adults. Quitting the 9 to 5 corporate job and opening a little bookstore (coffee shop, floral shop, boutique) near a beach (national park, quaint tourist town, hometown). The plan is to open the shop doors when you feel like it, hang out […]
The Importance of a Personal Brand as a Solopreneur
As a content writer and brand strategist, I help companies build and elevate their brand every day. As a solopreneur, I also pay attention to my personal brand because I am a reflection of my company. That means every social media post, every photo, every video, and every message I send online can change how […]
A Freelancer of a Certain Age
Freelancing is traditionally a young person’s game. It takes a certain amount of bravado and a devil-may-care attitude to throw caution to the wind and strike out on your own as a freelancer. No steady paycheck, clients that may come and go (if you have any clients at all), and your success is entirely dependent […]
Turning My Side Gig into a Business
It was not the plan. I’ve been a marketing and communications professional for 100 years (not literally, but almost), and I’d worked my way up to a Vice President position at an organization whose mission I loved. My content writing side gig was just a way to earn some extra money and stay creative. […]