Author: Pam Georgiana

I am a writer. Writing is my creative outlet and my joy. I believe that words bind us together as humans and that the best stories remind us of our humanity. I specialize in telling brand stories that engage and inspire. My favorite projects are when I get to help build a brand. Strategic branding is so important for any business. Discovering an organization’s “Why” is so satisfying. My “Why” is making the world a better place. It’s why I worked for a nonprofit for 7 years before becoming a freelancer and volunteer as a member of the Columbus Museum of Art. My chihuahua Grandon may think differently. He thinks my “Why” is taking care of him. He’s not totally wrong. He definitely runs the household. When I am not writing, you’ll find the two of us walking in the park or just around our neighborhood. Website LinkedIn Twitter

Dreaming of a Retirement in Business

Dreaming of a Retirement in Business It’s the typical dream of many older adults. Quitting the 9 to 5 corporate job and opening a little bookstore (coffee shop, floral shop, boutique) near a beach (national park, quaint tourist town, hometown). The plan is to open the shop doors when you feel like it, hang out […]

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The Importance of a Personal Brand as a Solopreneur

As a content writer and brand strategist, I help companies build and elevate their brand every day. As a solopreneur, I also pay attention to my personal brand because I am a reflection of my company. That means every social media post, every photo, every video, and every message I send online can change how […]

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A Freelancer of a Certain Age

Freelancing is traditionally a young person’s game. It takes a certain amount of bravado and a devil-may-care attitude to throw caution to the wind and strike out on your own as a freelancer. No steady paycheck, clients that may come and go  (if you have any clients at all), and your success is entirely dependent […]

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Turning My Side Gig into a Business

  It was not the plan. I’ve been a marketing and communications professional for 100 years (not literally, but almost), and I’d worked my way up to a Vice President position at an organization whose mission I loved. My content writing side gig was just a way to earn some extra money and stay creative. […]

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