By Tracy Tilson Building a business takes a significant investment of time and energy, and with the rise of AI we’re all under extraordinary pressure to be faster, cheaper, and more efficient. But what if I told you that you can gain a solid competitive advantage with a low-tech strategy that costs little or nothing? It’s simple: Gratitude. Just by sharing a few sincere words of thanks or giving a gift with meaning for the recipient, you’re creating priceless goodwill. As the poet Maya Angelou said, “People will forget what you said, […]
Category: Small Business
Marketing Mistakes Killing Your Small Business
This post may contain affiliate links and/or editorial content. Please read our disclosure for more information. If enquiries have slowed down or sales feel off, it’s not always a sign that “nobody’s buying.” It’s usually something in the way you’re handling your marketing – small habits and choices stacking up until nothing connects the way […]
The Rise of the Gig Economy: Opportunities in a Digital Age
This post may contain affiliate links and/or editorial content. Please read our disclosure for more information. The way people earn a living has shifted dramatically in recent years. A steady nine-to-five job is no longer the only way to build financial security. Millions are now exploring flexible and creative ways to supplement their income or […]
Simple Steps to Get an Online Business Phone Number Without Breaking the Bank
Many small business owners want to appear professional without spending too much. A separate phone number for work is one easy way to do that. It shows customers you’re serious and keeps your personal calls apart from your business ones. An online business phone number gives you that professional touch without needing new equipment. You […]
The Beginner’s Guide to Designing Custom Labels For Your Clothing Brand
Post may contain affiliate links and/or editorial content. If you’ve started a clothing brand, a lot of your focus is probably on the clothes themselves. You’ll be comparing materials, fits, costs, and designs day in, day out—but don’t forget about a feature that’s important on every single garment you sell: your labels. A generic label […]
Breaking Into Fashion: A Woman’s Guide to Starting a T-Shirt Printing Brand
Fashion has always been a space where women lead with creativity, confidence, and bold ideas. For many aspiring entrepreneurs, starting a t-shirt printing brand is one of the most accessible ways to break into the industry. Unlike launching a full clothing line that demands large budgets and manufacturers, t-shirt printing allows you to start small, […]
Blind Baking – Carina Comer’s Vision to Create, Connect, and Give Back
The information and opinions published represent the views and opinions of the interviewee and do not necessarily represent the views or opinions of She Owns It. The publication of Content on the site does not constitute an endorsement by She Owns It. A technical term, yet also a description of who I am. Whether in […]
Where Small Business Owners Go Wrong in Client Conversations (And How to Improve!)
Being a female business owner is exciting, daunting, and filled with possibilities. But whether you’ve just started out or you’ve been doing it for a while, it’s also very challenging. The grind is constant: something always needs attention, whether it’s current cash flow, customer acquisition, or marketing. Then, there’s communicating with clients. Your communications can […]
Get to know Entrepreneur and Color Me Mine Franchisee Andrea Leighton
From economic downturns to a global pandemic, Andrea Leighton has weathered it all with grit and grace. As the franchise owner of Color Me Mine Voorhees since 1998, she’s built a business rooted in art, community, and the power of perseverance. With a background in economics and nonprofit work, Andrea brought both business savvy and […]
The Hidden Expense That’s Quietly Costing Your Small Business Thousands
Running a small business as a woman entrepreneur means juggling priorities, solving daily fires, and always stretching your budget just a little further. From building your brand to delivering exceptional customer service, you’re likely already wearing more hats than a closet can hold. But what if you were unknowingly leaving thousands of dollars on the […]
