by Kurt Phillip Your website exists to push your brand, whether that’s through subscriptions to your course, customer email acquisition, or direct purchases of a product. To make the most of it, you need a strategy that leads new website visitors from your landing page to checkout, so that few people click away. This is […]
by Melissa Stewart This was my second year at SuiteWorld and while I was wowed by last year’s keynotes from Rachel Zoe, Chief Executive Officer, Rachel Zoe, Inc., and Kara Goldin, Founder & CEO, Hint Inc., it was a little booth the Oracle/NetSuite put together that stole the show and my heart. Did I […]
You’d be hard-pressed to meet an entrepreneurially-minded woman who doesn’t consider Etsy to be an incredible haven for business. 79% of all Etsy may be women, according to reports. And, because so many owners see their Etsy shop (whether full-time or side hustle) as a legitimate business, one of the most common questions they have […]
by Lisa Jacobs Here are ten business-boosting goals to try out on your Etsy shop to make this your best-selling year yet. Goal #1: Build a mailing list. If you don’t already have an email host, I highly recommend Mail Chimp (sign up for free) or google “email marketing services” for a longer […]
