Author: Donna Amos

Donna Amos is passionate about helping Solopreneurs grow their business using everything digital and publishing. She has 30 years experience in sales and marketing for small business. She believes the best gift you can give another is a word of encouragement.

Using Facebook Messenger to Increase Leads

by Donna Amos In 2016, The New York Times published an article sharing with readers the surprising amount of time social media, specifically Facebook, consumes out of our day. Active users on Facebook and Messenger reached over 1 billion people and the average amount of time spent on these platforms is nearly an hour. With […]

CONTINUE READING Using Facebook Messenger to Increase Leads 4 min read

How to Determine the Subject of Your eBook to Generate Subscribers

by Donna Amos A visually engaging and informative eBook can be invaluable when trying to generate leads. One of the primary reasons is that an eBook builds trust in your knowledge and brand. This is because eBooks are informative and educational in nature. They present evidence, research, and logic, and raise important questions and concerns that customers […]

CONTINUE READING How to Determine the Subject of Your eBook to Generate Subscribers 5 min read

Tips for Using LinkedIn Sales Navigator

by Donna Amos It seems everyone is looking for ways to expand their brand and increase sales. With all the strategies and sales tactics available, it can be difficult determining which direction to go and what platforms are most useful in reaching your desired goal. LinkedIn has significantly expanded its outreach to help you succeed […]

CONTINUE READING Tips for Using LinkedIn Sales Navigator 4 min read

Ways to Use Facebook Groups to Grow Your Business

by Donna Amos Facebook is ever-changing, as is how people engage and utilize the social media platform. From simply keeping up with family and friends, to making connections and getting thousands of followers, it is not always clear what someone’s intentions are. Facebook groups have greatly expanded as a way to make connections, get more […]

CONTINUE READING Ways to Use Facebook Groups to Grow Your Business 4 min read

Why You Need Email Marketing Automation and How to Use It

by Donna Amos There are 3.2 billion email accounts in the world, and 91% of email users check their accounts every day. It’s likely that your customers and target audiences are part of that number. As marketers seek to make personal connections with consumers to generate income, email is one of the best options for doing […]

CONTINUE READING Why You Need Email Marketing Automation and How to Use It 4 min read
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5 Ways Positive Customer Reviews Affect Your Website’s SEO

by Donna Amos As a business owner, you must know how important customer reviews are to your company. In fact, by the time an internet user has begun scanning reviews, their purchasing decision has already been made. They are simply selecting which business will best fulfill their needs or wants. That gap between deciding to […]

CONTINUE READING 5 Ways Positive Customer Reviews Affect Your Website’s SEO 4 min read

How Do I Create a Powerful Social Media Strategy?

by Donna Amos Three-quarters of the world’s population is accessible through social media. Over 3 billion people are active users with profiles on one or more social media platforms. Such astounding numbers demand that businesses create and maintain a presence on social media. But simply being seen here or there on a social media platform […]

CONTINUE READING How Do I Create a Powerful Social Media Strategy? 6 min read
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