by Dr. R. Kay Green | Featured Contributor They don’t call it “Going Viral” for Nothing. On social media, things can spread quicker than the common cold. This can have its advantages — when you’re promoting a new product or service, for example — but anyone who has been on the receiving end of social […]
Author: Kay Green
Dr. R. Kay Green is the CEO/President of RKG Marketing Solutions Inc. With over 190,000+ Twitter followers, 35,000+ Facebook Likes, and the Top 1% LinkedIn profile designation, Dr. Kay, a self-motivated trailblazer, is the Quintessential “New-Age” Professional Woman, and PhD Marketing Pro. She earned a Doctorate of Business Administration in Marketing, and has completed PhD coursework in Leadership and Organization Change. She also holds a Master of Business Administration in Marketing and Management, a Bachelor of Business Administration in Marketing, and an Associate of Arts in Marketing Management.
She is affiliated with several prestigious universities and has instructed over 350 courses online. A popular speaker on Marketing and Business topics, Dr. Green is currently featured on Huffington Post, Black Enterprise, Black News, The Network Journal, Business Review USA, Digital Journal, College View, Business New Hampshire Magazine, Bay State Banner, Reader’s Circle, North Dallas Gazette, Harlem News, Top News Today, One News Page, NE Informer, Women in Business PR News, Consumer News Today, Women PR News, San Francisco Chronicle, Houston Chronicle, Chicago Daily Herald, The Miami Herald, and Book News Articles. Twitter – Facebook – LinkedIn
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5 “How To” Examples We Can Learn from Amazon’s Success by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor This year, Amazon made the number one spot on the Harris Poll for reputation quotient ratings. This is not surprising considering that you can’t seem to have a conversation regarding retail prices anymore without hearing, “I’ll just order it on Amazon”. Amazon’s soaring reputation and success […]
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Should I have sent that? Your Guide to Online Communication Etiquette 2017 by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor Every so often when I send an email, or compose a Facebook message, I am left thinking something like, “should I have started that off with dear?” or “was it okay to put a smiley-face emoji in that text?” If you have ever experienced this, you are […]
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3 Holiday Online Shopping Trends to Watch for in 2016 by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor Welcome to the Holiday Season 2016! This is undoubtedly the most important time of year for many retailers and consumers. Shoppers are out in full force seeking out the best deals and are wasting no time to jump on the latest offerings. According to data from the […]
The Social Media Effect: Are You Really Who You Portray Online? by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor Over the past 15 years, the world as we know it has been taken by storm through the onset of social media. According to Comscore (2011) about 90 percent of U.S. Internet users visit a social media site each month. Because we live in such a largely […]
The Game Changer: Social Media and the 2016 Presidential Election by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor And the clock is ticking…. Only one year remains until a new president is elected. Presidential candidates from the Democratic and Republican party are naturally pushing hard to win voters to their campaigns. Political ad spending is expected to reach an astounding $11.4 billion, 20 percent more […]
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Market Your Startup Online For Less Than $20 a Week by DrRKayGreen
by Dr. R. Kay Green | Featured Contributor Just started your business on a very limited budget? Like many small businesses, marketing your business can be a very expensive task. Launching a startup is an exciting endeavor but the reality is you need marketing to get the ball rolling. Otherwise, your new business will fail […]
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Mompreneurship is the “New Normal” by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor No one said it would be easy. Raising a family and running a business are far from easy tasks. Both are full-time commitments that are often at odds with each other. The working women of today frequently have to balance between the demands of their business and […]
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Lights, Camera, Action! Why Video Is Your Best Marketing Tool in 2015 by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor What do YouTube, Snap Chat, Instagram, Vimeo, Daily Motion, Veoh, and Vine all have in common? All of these platforms have maximized the use of video to capture massive worldwide audiences. As we’ve witnessed the success of websites such as YouTube, online marketing and technology are converging […]
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6 Golden Rules of E-Marketing Your Small Business by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor Do you own a small business? Are you operating on a fixed budget? Do you aspire to reach a global market? If you answered yes to each question, E-Marketing (online marketing) maybe perfect for your business! At the most basic level, E-Marketing enables you to build relationships with […]