Author: Suzan Bond

Five Ways to Use Your Profile Photo Effectively by @suzanbond

by Suzan Bond | Featured Contributor Remember getting your class photo taken? I always tried to feign sick on school picture day.  Anxiety + dread punctuated the day, hoping I selected the right outfit. I hoped my eyes were open but not too big and my grin happy rather than goofy the moment the photographer […]

CONTINUE READING Five Ways to Use Your Profile Photo Effectively by @suzanbond 8 min read

Five Things Beyoncé Can Teach You About Branding by @suzanbond

by  Suzan Bond | Featured Contributor You may not be a pop sensation known as Queen B, but you can still learn some valuable branding lessons from the brand brilliance that is Beyoncé. Sure, her last album sold 430,000 copies in the first 24 hours but don’t be daunted–every brand has to start somewhere. 1. […]

CONTINUE READING Five Things Beyoncé Can Teach You About Branding by @suzanbond 8 min read

Why Being Internet Famous Is Meaningless and What You Should Do Instead by @suzanbond

by Suzan Bond | Featured Contributor On a gloomy February day 5 years ago, I joined the ranks of Twitter. I had no idea how to maneuver this new media thing but soon I was tweeting, RTing and…paying close attention to my number of followers. When something I did went viral, I got a whiff […]

CONTINUE READING Why Being Internet Famous Is Meaningless and What You Should Do Instead by @suzanbond 7 min read

The 7 Online Personalities. Which One Are You? by @suzanbond

by Suzan Bond | Featured Contributor Knowing who you are can really help you with all things digital where social media takes great responsibility and it can be tough to remove every trace of an errant tweet, status update or blog post. Which one typifies your  online personality? Maker – Known for their creations whether […]

CONTINUE READING The 7 Online Personalities. Which One Are You? by @suzanbond 6 min read

How to Avoid Ruining Your Online Reputation by @suzanbond

by Suzan Bond | Featured Contributor Shards of fine crystal surrounded my feet. A few minutes ago these shards of glass were my favorite plate. I was unloading the dishwasher in a rote way, not really paying attention. I was thinking about what to write about that day and whether my dog had enough water […]

CONTINUE READING How to Avoid Ruining Your Online Reputation by @suzanbond 7 min read

4 Keys to an Authentic Brand by @suzanbond

by Suzan Bond | Featured Contributor I’m about to do something that I shouldn’t. I’m going to tell you a story about an awful time in my life: the first time I tried to brand myself. It was a miserable failure. If it weren’t for a phone call from a Wall Street Journal reporter I might […]

CONTINUE READING 4 Keys to an Authentic Brand by @suzanbond 9 min read
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