by Deborah Sweeney | Featured Contributor Most entrepreneurs know that one of the smartest moves they can make to protect the assets of their small business is to file for a trademark. After all, this mark keeps your intellectual property — including unique logos, designs, and phrases — from being compromised by competitors and ensures that […]
by Deborah Sweeney | Featured Contributor You know what’s better than owning one small business? Owning two — or maybe even three or four! If an entrepreneur has an existing, successful startup and is passionate about creating products or services for other industries, it’s worth making the leap into establishing multiple businesses. However, before you begin […]
by Deborah Sweeney | Featured Contributor If you’re currently rebranding your company, the one area you’re likely questioning whether or not to change is your existing business logo. Redesigning a company logo is a bigger undertaking than it looks. A fresh logo can breathe life into a brand and usher it into a modern era, broadening […]
by Deborah Sweeney | Featured Contributor One New Year’s Resolution that many entrepreneurs probably have at the top of their list is to get a head start on filing taxes. For the self-employed especially, the clock is ticking to get paperwork organized and determine how many business expenses are eligible for deductions. The tax deduction […]
by Deborah Sweeney | Featured Contributor The countdown is officially on — less than a month stands between entrepreneurs and the New Year! As small business owners look forward to a fresh slate and new opportunities, they’re also filing documents to report changes made to the business and working hard to wrap up the year’s […]
by Deborah Sweeney | Featured Contributor I had originally considered writing this post with advice for getting out of business debt before the end of 2016, but realized within the given time frame it’s not exactly feasible for most entrepreneurs. Frankly, making fast payments is also not the smart way to approach debt either. No […]
by Deborah Sweeney | Featured Contributor “I’m ready to outsource my payroll! Now what?” If you recently made this statement, congratulations! As USA Today columnist Rhonda Abrams once famously put it, if you have one employee it’s time to get a payroll service. The benefits of outsourcing payroll are seemingly endless — no more bouncing […]
by Deborah Sweeney | Featured Contributor Companies offering goods for sale have wisely embraced social media to get their products out to as many people as they can. Oftentimes, these companies employ creative marketing campaigns that draw people to their products. These marketing campaigns can help your business grow exponentially with some smart and flashy […]
by Deborah Sweeney | Featured Contributor A 2014 study by Google found that a little over half of small businesses have a website, though it’s likely that number has gone up since the survey was done. Still, the fact that a little under half of small businesses don’t even have a website it appalling – […]
by Deborah Sweeney | Featured Contributor Expanding your business is, quite honestly, a lot like starting it. The steps, paperwork, and investments are all similar. Despite that, there are a few key differences that trip up small business owners. Expansion takes place over a much longer period of time, and you have to be careful […]
