by Ileana Kane Entrepreneurs are risk takers who must strategize in order to remain relevant and make profits in the ever dynamic and competitive business environment. They must come up with a proper plan that will see them promote sales while at same time giving themselves a chance to enjoy their private life. There are […]
by Farnoosh Brock “Everything is possible. The impossible just takes longer.” ~Dan Brown Somewhere around year six of my 11-year career in corporate, something started to go wrong. I started to feel dissatisfied, bored, unchallenged, frustrated and plain miserable. Let’s just say that was odd for the ambitious, enthusiastic in-love-with-corporate gal that I used to […]
by Anne Day | Featured Contributor Experts will tell you that you need to find your niche, and more to the point, a niche market that will pay for your product or service. And they are right, but that’s not always realistic when you are starting out. Finding customers at the beginning can be a […]
by Kristal Reagan You have a website and you need your target market to find it. Let’s say you have a website you love, your clients love and even Google loves, is that enough? We’ve all heard the phrase, “Build it and they will come” but that’s just not true in online business. How does […]
by Mallie Toth Rydzik Think of someone you know and respect. This could be a friend, teacher, writer, or celebrity. In your head, you should be picturing someone who is great at what she does—someone you would go to if you had a problem in her area of expertise. I’m thinking of my hair stylist. […]
by Anne Day | Featured Contributor More and more women are starting their own business, and while their reasons may vary, much is to do with gaining control over their lives, seeking a flexible lifestyle so they are better able to meet the demands of family and work. Actually, in many ways, starting a business […]
by Sandra Dawes | Featured Contributor It’s been a year since I left my full-time job in order to pursue my passion as an entrepreneur. The journey so far has been quite the ride! There have been up and downs, but I have no regrets about the decision I made. There’s nothing that has been […]
by Kia Howey Dolby | Featured Contributor If you take a stroll through your favorite shopping center or mall, you’ll notice that retailers dress their storefront windows to entice customers to come in. Windows are merchandised with the newest, hot items or unique finds. Vignettes and mannequins are used to create a mood and to help potential […]
by Eleanor Beaton Five Seconds. That’s about how much time it takes for someone you’ve just met to decide whether or not she can trust you. Which means that by the time you’ve said your name, started your talk, or launched into your presentation, you’ve either won the room over or left it cold. […]
by Emily Worden There’s a difference between managers and leaders. The two roles are intricately linked and complementary, but they’re not the same. Managers plan, coordinate, and organize tasks. Leaders inspire, motivate, and influence people. Managers are about accomplishing short-term goals, leaders are focused on long-term vision. As business owners, we often have to assume […]
