by Alyce Herndon, MA, CEO Onyx Business Consulting As the coronavirus pandemic continues causing furloughs, layoffs, and uncertainty, the thought of launching a business may seem intimidating at best and ridiculous at worst. This year, many people have been forced to reevaluate their priorities when it comes to both their careers and their lives—and, surprising […]
by Donna Amos You’re in the process of making your solopreneur dreams come true. There are a million questions to ask yourself as you roll out your plans. One of the biggest, most important decisions is what to name your business. We’ve got a few tips for naming your business. The Story Behind […]
by Donna Amos The path to success for new business owners getting started without the benefit of a staff and a large startup budget is paved with tools designed to make solopreneurs productive. Given that time and money are always highly-prized commodities in short supply for most entrepreneurs, accessing effective business tools can mean […]
by Tarryn Reeves You may have heard the term opt-ins being thrown around but what exactly is it? You know when you go to a website and there is a little box on the home page which says ‘sign-up now to receive your free checklist of five ways to re-purpose your content’ or something along […]
by Jill McAbe The pandemic’s impact on the U.S. workforce has left an unprecedented 30 million wildly talented and ambitious Americans jobless. But amidst the uncertainty, there are many “accidental entrepreneurs” who have discovered a silver lining — the gig economy. Oftentimes, a layoff leads people to take the leap into creating their own business, […]
by Jemma Broadstock Are you reaching full capacity and need to start outsourcing some of your admin and social media tasks? Perhaps you’ve been thinking about this for a while but you aren’t 100% sure it’s the right time. Well, chances are, if you are thinking about it, it’s because it IS the right time.⠀⠀⠀⠀ […]
by Lucy Render-Kaplan | Featured Contributor Social media managers are in an interesting position, navigating through Covid-19. There is much uncertainty on how to post, what to post without coming off as insensitive and finding the right balance between acknowledging the sensitive time we are living through and trying to keep business afloat. While people […]
by Surbhi Bhatia The global lockdown due to the Coronavirus spread (often referred to as Covid-19) in many countries has forced people indoors and compelled businesses to completely shut down their office spaces and encourage their employees to work from home. This situation may not go away anytime soon, and hence organizations and their employees […]
by Lucy Render-Kaplan Public Relations is vital for increasing your brand’s visibility. Not only can it help more people learn about your company and services, it can strategically speak directly to your target audience. A successful PR campaign generates media coverage, builds your status as a thought leader, helps develop trust and increases your […]
by Donna Amos There are tons of ways solopreneurs can make money online and offline, thanks to powerful digital technology, affordable mobile devices and the internet. And many of these micro-businesses can be started on a shoestring budget of under $1,000 – or even under $100! As long as your lead generation efforts are bringing […]
