Success with social media comes down to understanding your strategy, understanding your audience, and creating something that fits both while accomplishing your end goal. Regular audits should measure against all of these things, and help you drive change.
Content is important. It can help ensure online traffic flows to your website, connections get made, products and services get promoted, good public relations is maintained, and clients/customers are landed, (among other things.)
The average New Year’s Resolution doesn’t address the core of the issue – the “BE” level.
The best order for creating positive changes in your life is the BE-DO-HAVE model. This means you start from the BE level. When you begin changing on the BE level of your life, then the DO level and the HAVE level follow more easily.
When you start only on the DO level, then all the blocks on the BE level will often become the obstacles you can’t overcome.
12 Tips for Women To Help You Stay Safe While Traveling.
Don’t be afraid to fall: If you are new to business you will soon experience several types of falls. Many people who know me know that I carry around a fabulous pillow that enables me to fall, roll, and still look graceful. There is indeed an art form to falling and picking yourself back up. As my story indicates kick off your shoes and take a deep seat into your business. It will make it a little easier to catch yourself on the way down.
As the Internet expands every day with more and more “content,” marketers have begun to lean toward simplicity of design and wording. Graphic designers are abandoning fancy fonts and glitzy images in favor of large, simple type that’s easy on the eyes, even peaceful and soothing.
These trends are also relevant to business naming.
by Silvia Pencak Starting an online business isn’t always easy; it takes time, commitment, patience, and some technical know-how if you are to get it right. However, I want to share with you a shortcut to building the most profitable online business fast and on a budget. Regardless of the type of business, one […]
Badly delivered content can do more damage to your business than sharing no content at all. It takes away your credibility and affects people’s perception of you. People want to do business with those they know, like and trust. If your content damages that relationship, you will find your sales dwindling.
I say so often to people, “Check with your personal financial advisor” or “your legal counsel” or your “tax preparer”, that I might as well have it tattooed on my forehead. But sometimes I forget that new business owners may not have the network or the resources to even know where to start with these things.
Check with your personal financial advisor. Consult your legal counsel. Verify all information with your tax preparer. So many resources for small business owners make it seem like you need a personal entourage before you ever make your first sale. But when you’re new to the business world, where do you even begin?
If you’ve gone through these steps, you’ve probably gained critical insight into how you want to begin your business on Etsy. In next month’s post we’ll explore choosing a shop name and setting up your actual shop.
Final words: Know that this is a process. There are no right or wrong answers…only the ones that work for you. Good luck and have fun. I welcome your comments and questions at any time.
