by Jane Tabachnick | Featured Contributor Our brains are wired for stories. They can create an emotional connection and are easier to remember than text or facts. Your nonfiction book will be much richer if you include stories in it. You may have a compelling methodology, philosophy or message; the reader will benefit more and […]
Author: Jane Tabachnick
Why You Should Write A Shorter Book by @JaneTabachnick
by Jane Tabachnick | Featured Contributor Shakespeare said, “Brevity is the soul of wit”, and when it comes to writing your book, shorter may just be better. You can now sigh a sigh of relief. The thought of writing a book can be overwhelming especially when you think it should be a long tome. The […]
Five Reasons to Self-publish Your Book by @JaneTabachnick
by Jane Tabachnick | Featured Contributor Authors often wonder whether they should seek out a traditional publisher, or self-publish their book. There are pros and cons to both avenues of publishing, so it’s important to understand them before making such an important decision. You may think you need the know-how of a publishing house behind […]
Don’t Keep Your Book to Yourself by @JaneTabachnick
by Jane Tabachnick | Featured Contributor You’ve written your book and you want to profit from it as much as possible. I get it. You worked hard and you deserve to profit, but don’t go after short term gain when you can hook bigger fish. I speak to aspiring authors who are focused on the […]
How To Use Your Book As A Lead Generation Tool by @JaneTabachnick
by Jane Tabachnick | Featured Contributor Have you written a book, or perhaps you are thinking of writing a book? You may have heard it said, a book is the new business card, but you wonder how will it help get you business? I wrote about this in an earlier post – 4 Ways Writing […]
Why Women Who Hate Self-promotion Need to Write a Book by @JaneTabachnick
by Jane Tabachnick | Featured Contributor Do you ever struggle with self-promotion? If you are like most women entrepreneurs and professionals, you worry that you’ll come off as boasting or a braggart. Maybe you fall into the ‘confidence gap’ identified by journalists Claire Shipman and Katty Kay where even as a highly-qualified woman you doubt […]