by Yvonne English | Featured Contributor The elevator pitch is a basic building block for any entrepreneur starting a business. You never know when someone might ask about your business, and you need to be ready as you never know where that conversation can take you. Whether that person is a potential customer, strategic […]
by Yvonne English “Do What You Love, and You’ll Never Work a Day in Your Life” and Other Stupid Things People Say About Entrepreneurship I have the privilege of teaching entrepreneurship to undergrad students. One thing that really upsets me is when one of those students ends up in my office in tears […]
by Yvonne English I was an overachiever as a kid. This fact did not stop my father from giving me a periodic speech on the virtues of not being a quitter. He would puff out his chest and say, “You’re a Korloch. Korlochs aren’t quitters.” He so wanted this mantra to be ingrained in […]
by Yvonne English So, you’re going to start a business! Congrats! (Insert confetti here.) Assuming that you’re not going it alone, the next decision is whether or not you’re going to bring on a cofounder. Since you’re looking to partner with someone you trust and know well, it makes sense to choose a family member, right? […]
by Yvonne English If you’re like most entrepreneurs, I probably don’t need to convince you that you need good advisors in order to reach your potential. The problem is that most entrepreneurs have no idea how to find that elusive figure: the perfect advisor. Step One: Identify the Type of Advisor Needed Identify your needs. […]
