Stop tech hopping: How to select the right tech to sustainably run your business How often have you seen a new tech platform that can help you grow your business or streamline your systems, and felt that twinge of excitement? Okay, sometimes it can come with a touch of overwhelm too. But how many times […]
What is cash stuffing and how does this trendy budgeting method work? Managing money effectively is a challenge that most people face. With the rise of online shopping and digital transactions, it can be tough to keep track of your expenses and stick to a budget. However, the cash stuffing method has been gaining popularity […]
Entrepreneurial Advice From 13 Business Experts Our 13 business experts weigh in with their entrepreneurial advice to help you move your business forward. Great podcast episodes for your business success. Let’s dive in to what they have to say! Leadership and Employee Engagement for Small Business Since the pandemic, leadership […]
4 Roles Your Website Can Perform In Your Small Business Most small businesses treat their website as an afterthought, something to be designed and launched once the rest of their business is up and running. But what if your website could be your most valuable asset, and can help you run your business? An optimized […]
5 Timeless Ways To Make Customers Happy (And Keep Them Happy) Customer service strategies must take many factors into consideration, including things like what you’re selling, who your clients are, and the practicalities of your sales and marketing processes. That said, there’s a fundamental command that applies to every single business: make the customer happy. […]
As a content writer and brand strategist, I help companies build and elevate their brand every day. As a solopreneur, I also pay attention to my personal brand because I am a reflection of my company. That means every social media post, every photo, every video, and every message I send online can change how […]
Freelancing is traditionally a young person’s game. It takes a certain amount of bravado and a devil-may-care attitude to throw caution to the wind and strike out on your own as a freelancer. No steady paycheck, clients that may come and go (if you have any clients at all), and your success is entirely dependent […]
If you or your organization has yet to celebrate Women’s History Month, it is not too late. If you are scrambling to align your organization on a message, here are some ideas to start the discussion. My clients love discussing hot topics and trends in the workplace for gender equality and diversity. I recommend having […]
Many business owners think having a company page will get the desired visibility, but that is not the case, especially in today’s world. Having a solid social media presence will take strategy and some advertising dollars to truly get seen by the right people and at the right time. Here is why: The algorithm All […]
4 Counterintuitive Ways to Unlock Your Creativity Creativity is the hub of your power. As a woman running a business, your creativity is even more important than the average person’s. This is where your innovation, your vision, and your inspiration come from. Creativity is what takes your business from an idea to a thriving Mecca, […]
