by Dr. R. Kay Green | Featured Contributor 2015 is almost upon us and the buzz of the New Year is already in the air. It is around this time of year, we begin to think about the goals that we have accomplished and the plans still in the making. Each year, we reflect on […]
Author: Kay Green
7 Reasons Why We are Fascinated with the #IceBucketChallenge by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor Who among us has not heard of the ALS #IceBucketChallenge? In August alone, the challenge raised $100 million in donations. It captured the collective imagination of social media users across the world. According to Facebook, Ice Bucket Challenge videos were viewed a whopping 10 billion times and […]
Relationship Marketing 1-2-3: Why Building Relationships Matters Most by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor Did you know that your company’s success is built on Relationship Marketing? Any good salesperson will tell you that you need to be able to make a lot of friends. Cultivating relationships has always been an essential part of sales, and it always will be. According to […]
College Grads: 5 Ways to Maximize your Marketability as you enter the Job Market by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor Congratulations! You’ve completed your college degree…today is the first day of the rest of your life. Now that you’ve graduated…are you prepared to enter the job market? Statistically, nearly 40 percent of graduates are unemployed, and 16% are in part-time positions (NYDailyNews, 2013). The hiring process can […]
To Email or Not to Email…Is Email Marketing Relevant to your Businesses’ Bottom-Line? by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor Engagement is the name of the game in the new millennium. It is all about networking and building relationships with your consumers with some form of continual contact. One of the best means of communication is by eMail. If you are not building a strong, reliable eMail […]
The Verdict is In: The Future of Marketing is Social! by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor We can’t deny it. It’s everywhere we go, it’s everything we see. It’s social media and it symbolizes where we are as a society: Interconnected…and it is here to stay. Social media is a marketers’ dream. It allow your audience to watch you – as a brand […]
Corporate America v. Entrepreneurship? Which path is Right for you? by @DrRKayGreen
by Dr. R. Kay Green | Featured Contributor …And we’re off! The New Year has officially begun and now its time to make some very important decisions in your professional life. Where do you see yourself in say 5, 10, 15, 20 years from now? Have you taken the time to analyze your current career? […]