by Manon Leroux Once you begin finding some success with social media for your business, it’s common to come up against resourcing challenges and to discover an increasing need to spend more time cultivating social conversation online around your brand. Sometimes when this happens, companies lose steam and their content creation drops, along with their […]
Author: Manon Leroux
The Hidden Value of Joining Twitter Parties%3$s> By Manon Leroux
by Manon Leroux | Featured Contributor What is a Twitter Party anyway? It’s an event that can be held either online or offline, where people are actively involved in using Twitter. In some cases you get a chance to win free prizes! Got your attention yet? So who doesn’t like parties anyway, they’re fun, entertaining […]
Using Twitter to Create Hype for Your Event: Before, During and After%3$s>
by Manon Leroux The best way to promote an event without actually “promoting” it is by creating conversation around it. A conversation creates collaboration, reach and genuine interest in the topics itself (in this case your event). Now the best way to create conversation on Twitter is by using #hashtags. These allow for one constant stream of […]
Setting up Your Business Facebook Page for Success%3$s>
by Manon Leroux By now most businesses are aware that it is hugely beneficial to their business to maintain a Facebook presence, regardless of all the changes and controversy from Facebook, they are still great benefits to have a business page. But just knowing that isn’t enough to make your Facebook page a success. Many […]
Demystifying the “What, Who and Why” of Social Listening%3$s>
by Manon Leroux Listening on Social Media is almost certainly THE most important thing you can do with your networks! As important as it is, it still seems that social listening is not always clear. I mean what are you listening for, who are listening to, and more importantly, why are you listening at all? […]
Things to Contemplate Before Creating Your Social Media Strategy%3$s>
by Manon Leroux There are a lot of companies doing well with their social media activities, but there are also a lot of companies that are not doing so well. The difference, often between the two comes down to strategy, or lack thereof. When you have a solid social media strategy you are more likely […]
Should Brands Disclose the Identity of their Community Managers?%3$s>
by Manon Leroux Most consumer brands are accustomed to the idea of having a community manager to represent their brand. If they don’t already have one managing their online reputation and social content, they are certainly aware that they may have to employ one at some time. But having an individual represent a brand raises […]
Are you Taking for Granted Your Biggest Online Asset?%3$s>
by Manon Leroux If you are like most, you are probably more concerned with growing your community than on nurturing the one you already have. Building a community takes time and hard work, especially with so much competition and noise in the space. Some days it is a challenge just to create good content. But […]
Time to Embrace the Power of Your Tweets%3$s> By Manon Leroux
by Manon Leroux I have been “tweeting” consistently for many years now and it is through countless conversations, #chats and shares that I have come to realize one thing about Twitter. Its Power, its effect on others, it’s ability to start a chain reaction and more! I hear so many people complain that they do not have the […]
Spread the Love. 12 Ways to #payitforward on Twitter%3$s> By Manon Leroux
by Manon Lerou February means Valentine’s Day. And Valentine’s Day means love. What a great opportunity d strengthen your existing relationships. Compliments feel good to receive…but they feel good to give too. Read on to see 12 great ways to nurture and strengthen your relationships on twitter….for the good of all! 12 ways to pay […]