Over the past few months we’ve discussed the questions you need to ask before pursuing your big idea and the components of an intriguing product proposal. Once you’ve gotten your idea on paper and begin presenting it to potential partners, it’s important to know who you are looking for. Whether you are searching for a […]
by Holly MarshMueller If you’re like most small business entrepreneurs, you’ve mastered the art of spinning multiple plates at once. Some of them run like a well-oiled machine. Branding? Check. Website and blog? Check. Packaging? Eh, you’ll worry about it later, you say. What you slapped together at the last minute works fine. Or […]
Rakhee Ghelani What do my customers want? This is a question asked by most business owners at some point in time or another. Whilst it isn’t always easy to work out, there are tools that can help you understand your customer better. 1. Your Ears Yes you read that one correctly, simply listening to your […]
Kiesha Easley | Feature Contributor Every blogger should blog like Rowley…. You know Rowley. He was Greg Heffley’s friend in “Diary of a Wimpy Kid” who wasn’t ashamed of his “Mommy & Me” T-shirt or his purple “Joshie” bike. In a way, yes, Rowley was rather goofy – yet because he was completely unafraid of […]
by Tiffany Fulcher | Feature Contributor Entrepreneurs are typically highly creative types. Our ideas can sometimes have ideas and left to our own thoughts we can have strong variations of extremes. Left alone with only our thoughts we can easily find ourselves out of balance, lacking diversity, and differences in perspective. As an entrepreneur with […]
by Christine Gallagher When you hear the word “marketing,” how does it make you feel? If you’re like many business owners, it doesn’t exactly cause you to jump for joy. Why? Because for so long, it has conjured up images of the sleazy used car salesman trying to get you to buy something you don’t […]
by Kalen Ruiz This week at the store, we held a Trunk Show for an organization called WORN. WORN is a business of Catholic Charities of Fort Worth whose mission is to provide refugee women living in the US a supplemental source of income. They sell scarves and other accessories that are hand-knit by these […]
Teaching ballroom dance is some of the best psychological training on the planet. You wouldn’t think it, but working with people in such a physical and personal way leads to very personal conversations, much like my current work. One of the most important things I learned during my time as a dance teacher is […]
by Erica Wiley As a little girl ran towards the street, I caught her in my arms and held her while she cried quietly. Out on the road past my driveway, the contents of a house lay strewn. Furniture, torn boxes, broken dishes, papers and toys spill out over the curb. My neighbor and […]
by Pamela McCormick | Feature Contributor “Peace”, defined (from the Merriam-Webster Online Student Dictionary) A state of quiet; especially: freedom from public disturbance or war Freedom from upsetting thoughts or feelings Harmony in personal relations To be successful, to generate ideas that reach a specific audience, I believe a focused mindset will allow you […]
