by Donna Amos Blogging is on fire! In fact, social media and SEO expert Neal Schaffer claims that, “Blogging is as effective a marketing tool as ever. In fact, it’s supercharged.” A recent study by Data Box, entitled “The Shift in Your Content Marketing Mix: 25 Marketers On What’s Changed in 2 Years” showed that 68% of […]
Stages of Success [ ‘S o S’ ] = Leveraging Stages to Earn Something More: Significance Flying @ 35K ft As entrepreneurs, we’ve often heard how important it is to be successful. And, as so many of us also know, success is defined in so many different ways, through lots of different life […]
by Lucy Render-Kaplan | Featured Contributor In an industry where the only constant is evolution, how do you know what to look for when hiring a Marketing Manager? If you were looking for an accountant, you would know to look for someone with accounting skills and who went to school specifically aiming to work in […]
by Lucy Render-Kaplan Instagram stories can be gold for marketers looking to reach a higher number of people on one of the fastest-growing social platforms. Stories keep viewers on the platform longer, meaning that brands have the opportunity to keep a captive audience on their page longer. Not only that, but Stories beat […]
by Marissa McDaniel So, you decided you’re going to start a blog and you are pumped! Blogging seems like a great way to express yourself and maybe you’ll even make a little extra money with your blog. You start your blog, thinking it’s going to be super easy and fun and then it hits you.. […]
by Melissa Stewart She Owns It is seeking a few amazing women (and men) to share their inspiration and expertise with the She Owns It community. We’re very selective about our contributors. Featured contributors will be selected based on their level of expertise and their ability to provide the content that will deliver the most […]
by Donna Amos If your business strategy includes inbound marketing, business blogging is essential. If you’re new to inbound marketing or blogging, you may have some questions. Why should your website have a blog? What is it? Why do we do it? What’s the goal of it all? According to HubSpot, “Business blogging is a […]
by Casi Yost | Featured Contributor Blogging seems to have become a dirty word with business owners. That and SEO are scary things to most people. I firmly believe they are critical to growing your business and give you an edge considering your competitors don’t want to do them either. I have a few reasons […]
by Donna Amos Successful content marketing involves producing quality content that your readers want to read. If the most well-written piece you could possibly produce doesn’t resonate with your audience, it’s useless. While simply writing on topics relevant to your business niche seems adequate, it is really like shooting in the dark. You need to […]
by SJ Barakony | Featured Contributor Putting Productivity ahead of Busy-ness in Business “I’m so busy!” “How are you? How’s business? Busy!” There are mild variants, yet, the theme is constant: The individual is … say it with me now …. B-u-s-y. Since when did our nation’s backbone, entrepreneurs, decide that this status […]
