by Elaine Slatter Marketing your business means developing lots of valuable content. Creating interesting content can be very time-consuming. There are lots of ways to create content and then repurpose the content into different formats. You can re-engage your audience in multiple ways with a minimal amount of work. Here are some ideas to help […]
by Elaine Slatter Entrepreneurial success can happen if you follow our key 7 power moves. A successful business is a series of building blocks. Once you have these fundamentals in place, all you need to do is rinse and repeat. Here are our power moves. They form an important foundation for entrepreneurial success. 1) Find […]
by Elaine Slatter A few weeks ago I interviewed Pat Duckworth an international author, speaker and NLP expert on my podcast. We had a really interesting and engaging conversation about connecting with prospective customers. Pat talks about how people want to feel understood. Are we really listening to want they want and need? Although we […]
7 Strategies To Reach a Million Dollars in Revenue by Elaine Slatter Did you know that less than 2% of women-led businesses reach over a million dollars in revenue? In researching for my follow-up book to “Fabulous Fempreneurship” a business startup guide, I have been interviewing women founders to see what it takes to move […]
by Elaine Slatter We’ve all done this, clicked on a website and spent so much time trying to find out basic information, we click off, leaving totally frustrated. Many businesses make the mistake of putting together a website that is more about their own idea of what it should look like instead of being optimized […]
by Elaine Slatter The “know, like and trust” factor is essential for business credibility, especially if you are new to entrepreneurship. You can achieve this credibility quickly by sharing your expertise to empower women entrepreneurs. How can you do this? Be a part of an influencer’s community. Here are some ideas. Participate in a Podcast […]
by Elaine Slatter Just like your business card, your website is another pillar of your branding and if structured properly your website can become a compelling marketing machine for conversion. Here are the key factors to make your website more convincing. 10 Marketing Tips for Website Conversion Brand Consistency The look and feel of your website […]
by Elaine Slatter We are overwhelmed with information. Sometimes we are tired of reading and viewing and we just want to listen to sound. One advantage of sound is all we need to do is plug in our headset and listen while we are busy completing other tasks. Sound is completely portable. You can […]
by Elaine Slatter YouTube has over a billion users and each and every day, people watch hundreds of millions of videos. It is the #1 place we go, because watching a video is so much easier than reading a blog article. YouTube also goes on to say that the number of channels earning six figures […]
by Elaine Slatter Sociologists Christian Smith and Hilary Davidson in their recent book, The Paradox of Generosity surveyed over 2000 Americans over a five-year period and found that people who give are healthier and happier. But giving back is a muscle and must be exercised on a regular basis, not just randomly. Two enterprising entrepreneurs, […]
