Author: Elaine Slatter

Elaine Slatter is a Small Business Expert, founder of XL Consulting Group and author of the popular book, “Fabulous Fempreneurship”, a complete business guide for women. XL Consulting Group helps entrepreneurs with market planning, strategy, branding, web design and social media. She has over 30 years of executive business and marketing experience and is ready to help you rocket your business to success. Elaine is passionate about mentoring women to become successful women entrepreneurs. To find out more, visit XL Consulting Group or join the Fabulous Fempreneurship mastermind.

10 Must Have Marketing Hacks for Entrepreneurs

by Elaine Slatter If you are a startup or even if you are an established entrepreneur, marketing is always a focus for your business.  We have listed 10 must have technology marketing hacks for you to use to create your online presence and work efficiently.  These marketing hacks will save you so much time and […]

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How Could A Mobile App Help Your Business?

by Elaine Slatter If you are a Starbucks lover you know the drill.  You can order your Starbucks coffee and treats via the mobile app and as you arrive at your local store, there is your order waiting for you, no muss, no fuss. The Starbucks mobile app is booming. Starbucks Rewards has 13 million […]

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How To Teach What You Know Online

by Elaine Slatter To teach what you know online isn’t that difficult, thanks to the multiple software options now available.  You only have to check out the online course provider, Udemy to see a vast array of courses.  Whether you are a graphic designer, home stager, yoga instructor, business coach or photographer, your expertise can […]

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How To Use LinkedIn To Create Your Powerful Personal Brand

by Elaine Slatter If you are thinking that LinkedIn is just a resume site if you are looking for a job, you are not alone.  Although LinkedIn has been around for 15 years many entrepreneurs do not realize the power of LinkedIn.  It is THE business social media platform for business.  I call LinkedIn, “Facebook […]

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How To Overcome The Fear Of Entrepreneurship With A Side Hustle

  Perhaps you have been thinking of becoming an entrepreneur for a while, but aren’t quite ready to take the plunge. You might be afraid it isn’t going to work and don’t want to ditch your steady income day job for the uncertainty of entrepreneurship.  Starting a side hustle could be your answer. A side […]

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How To Create Interesting Content Ideas That Convert

by Elaine Slatter Marketing your business means developing lots of valuable content.  Creating interesting content can be very time-consuming. There are lots of ways to create content and then repurpose the content into different formats.  You can re-engage your audience in multiple ways with a minimal amount of work.  Here are some ideas to help […]

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7 Power Moves For Entrepreneurial Success

by Elaine Slatter Entrepreneurial success can happen if you follow our key 7 power moves.  A successful business is a series of building blocks.  Once you have these fundamentals in place, all you need to do is rinse and repeat.  Here are our power moves.  They form an important foundation for entrepreneurial success. 1)  Find […]

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Three Keys To Connecting With Prospective Customers

by Elaine Slatter A few weeks ago I interviewed Pat Duckworth an international author, speaker and NLP expert on my podcast. We had a really interesting and engaging conversation about connecting with prospective customers. Pat talks about how people want to feel understood.  Are we really listening to want they want and need?  Although we […]

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Do You Dream Of A Business With Over A Million Dollars In Revenue?

7 Strategies To Reach a Million Dollars in Revenue by Elaine Slatter Did you know that less than 2% of women-led businesses reach over a million dollars in revenue?  In researching for my follow-up book to “Fabulous Fempreneurship” a business startup guide, I have been interviewing women founders to see what it takes to move […]

CONTINUE READING Do You Dream Of A Business With Over A Million Dollars In Revenue? 5 min read

7 Great Tips To Make Your Website The Best Experience For Your Clients

by Elaine Slatter We’ve all done this, clicked on a website and spent so much time trying to find out basic information, we click off, leaving totally frustrated.  Many businesses make the mistake of putting together a website that is more about their own idea of what it should look like instead of being optimized […]

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