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Category: She Owns It

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How to speak to your Guests’ PAIN POINT when it really really hurts – Do’s and Don’ts by @humblyhuman

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by Judy Yaron PhD | Featured Contributor They say that effective Marketing is about providing a solution to your Guest’s PAIN POINT. When the PAIN POINT is emotionally stressful, when it’s gnawing at the core of one’s being, which is so often the case with products related to personal development, well-being and even entrepreneurship, speaking to IT can […]

CONTINUE READING How to speak to your Guests’ PAIN POINT when it really really hurts – Do’s and Don’ts by @humblyhuman 5 min read
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How to Get Higher Conversions from Your Emails and Marketing

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In business, the number “one” is considered a bad number. One is bad number in your business when you only have one person on your team. It’s a bad number when your only product fails on its latest launch.  Or when your ONE client gets hit with a disaster and has to stop being your […]

CONTINUE READING How to Get Higher Conversions from Your Emails and Marketing 22 min read
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The Art of Intuition in your Soul Business by @_StyleMystic

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“A hunch is creativity trying to tell you something.” – Frank Capra by Amy Javier While we all have an inner knowing and inner guidance system, most of us don’t use it. If we were all going by what our inner guidance is telling us to do for at least 70% of our lifes decisions..we […]

CONTINUE READING The Art of Intuition in your Soul Business by @_StyleMystic 3 min read
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Squirrel! How To Stay Focused in a Distracted World by @MonicaRicci

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by Monica Ricci | Featured Contributor In 2009, a Robert Half study found that 51% of CIOs prohibited social media surfing at work. However, in 2011 a mere two years later, another Robert Half study found CIOs prohibiting social media at work dropped to 31%, as more companies cited social media use by employees to […]

CONTINUE READING Squirrel! How To Stay Focused in a Distracted World by @MonicaRicci 3 min read
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Relationship Marketing 1-2-3: Why Building Relationships Matters Most

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  by Dr. R. Kay Green Did you know that your company’s success is built on Relationship Marketing?  Any good salesperson will tell you that you need to be able to make a lot of friends. Cultivating relationships has always been an essential part of sales, and it always will be. According to Forbes Magazine, […]

CONTINUE READING Relationship Marketing 1-2-3: Why Building Relationships Matters Most 4 min read
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5 Ways to Use Reddit to Grow Your Brand

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by Jessica Malnik | Featured Contributor Whether you are a college student or recent graduate just starting to build your personal brand or an entrepreneur launching a new venture, it can often be really daunting to build any sort of brand awareness and momentum at the get-go. Sure, you can start with Twitter, Facebook, Pinterest, or […]

CONTINUE READING 5 Ways to Use Reddit to Grow Your Brand 3 min read
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Are you an Ignorant Small Business Owner by @MyOfficeBooks

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by Amanda Hoffmann  | Featured Contributor Complete this little quiz – Do you keep your personal and business spending completely separate Do you use online accounting for real time data & invoicing Do you have a budget and follow it Do you have financial goals and check your progress through the year Do you have […]

CONTINUE READING Are you an Ignorant Small Business Owner by @MyOfficeBooks 3 min read
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Why Women Must Own It: Communicating Confidence in the Boardroom and Beyond

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by Karima Mariama-Arthur In business, communicating confidence is currency—it’s quantifiable and can translate huge dividends for those willing to brandish a little bit of old-fashioned moxie. Now, while this notion has traditionally worked for men, it hasn’t always been such a sure bet for women. In a recent Bloomberg interview, BBC World News America anchor […]

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4 Reasons You Need Videos for Business

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by Kristal Reagan  Let’s face it, video for business is here, it’s strong and with YouTube being the #2 search engine (Google is #1) it’s not going away anytime soon. We are in a digital world where we’ve been hiding behind websites, social media, smartphones and text. What’s been missing is a personal connection and […]

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What Awards Program is Right for your Brand? by @PTPASharon

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by Sharon Vinderine | Featured Contributor Consumers are constantly in the market for new products, and faced with so many options, the decision making process is somewhat daunting as many are confused as to where they should begin their search. They don’t want to risk making a bad purchase, wasting their money and having to […]

CONTINUE READING What Awards Program is Right for your Brand? by @PTPASharon 4 min read
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