by Thallen Brassel | Featured Contributor During the holiday season, it is quite popular for businesses and brands to team up with their favorite charities. Usually, the brands promote a special product or service in the charity’s name and then donate proceeds to the cause. This is a great way to build good press and goodwill […]
Category: She Owns It
Your Brandscaping Code: Using personal branding to attract the right clients and filter the wrong clients
by Britney Gardner Today we’re talking about a code. A brandscaping code. It’s a code that filters potential clients into a few piles for you: The best clients for you: the kind of clients that get you. The ones that would willingly follow your anywhere, your tribe. The kind of clients that take your suggestions […]
Knowing Your Audience by Olivia White of @41Winks
by Olivia White | Featured Contributor When I joined the 41 Winks team, the project of rebranding the company excited me most. I had recently graduated college, and since we wanted to expand the brand from solely making unique and great quality Twin XL bedding for girls in college, to also offering Full/Queen for other […]
The Balancing Act by @csgems
by Stacy Hayden and Carrie Andreas | Featured Contributor There is no secret to the success of balancing motherhood and work, however, there are many women out there who take on this challenge daily and succeed. Balance by definition means “offset or compare the value of (one thing) with another”. We know that there is […]
Building Brand Loyalty through Surprise and Delight by @lucyrk78
by Lucy Rendler-Kaplan | Featured Contributor Smart brands know that they are driven by their consumers, that without regular repeat buyers and without reaching new potential consumers, they won’t stay in business for long. Smart marketers know the value of personalized one-on-one relationship building, and that nurturing those relationships requires going above and beyond ‘typical’ […]
The Key to Career/Motherhood Balance? by @ENAMOURstyle
by June Cruz | Featured Contributor This is exactly the type of article I would have clicked on a year and a half ago, while six months pregnant, trying to figure out how I was going to balance a newborn baby and a burgeoning fashion career. As I was excited to welcome our baby girl […]
Get Done With Stress and Get On With Your Day by @happyhealthysam
by Samantha Attard | Featured Contributor Stress. Can you even think back to a moment in your week where you were not feeling stressed? Stress has become such an everyday part of our vocabulary, it can be difficult to even remember what it feels like to be completely stress free. While I’m not claiming to […]
5 Scary Myths About Creating Your Online Course by @CathyGoodwin
by Cathy Goodwin, Ph.D. | Featured Contributor Suddenly everyone’s saying it: creating a course is one of the most effective ways to make money online. And if you suspect it’s true, you’d be right. I’ve been creating courses ever since I came online years ago. Before that I was a college professor, so you could […]
Five Elements to A Killer Invoice by @WhaleyBookkeep
Getting paid is a pretty important part of owning your a business, so you want to make sure that it is as easy as possible for your clients to pay your invoice. If you are service based, or invoice for products, then these tips will get your invoices into tip top shape! 1. Branding […]
Marie Forleo And I Could Be BFFs Because of THIS by @xoxoamyjo
Can I get real on you for like half a sec? I really…REALLY don’t like the feeling of the unknown. It’s probably the most uncomfortable feeling for me. I’m SO Type A, that I like to know exactly what is going to happen, when, how, why, and every other little detail you can imagine. Sound […]
